ISewCute Certainly Is (The Interview!)

Sometimes, when I’m interviewing someone, I’ll make them do all the work and ask them to define their work.  For the absolutely adorable artisan behind the equally charming isewcute, I asked her to define her work in just three words. I knew it would be hard, perhaps it was even unfair, but then I knew we’d have the rest of this interview to add plenty more words. So this is where we start…

Your jewelry – how would you describe it in 3 words? (Toughie, huh!)

Wicked tough! I suppose this will do: customizable, artisan-crafted, whimsical.

I see you had to cheat with a hyphen! lol I personally would have used “glittery” — but then that’s because I have a love/hate relationship with glitter. …As a girl, I’m a sucker for glitter; but as a mom, who finds that stuff more insidious than Easter grass and tinsel, I groan at the sight of it. But your stuff traps the glitter — forever shimmering, but never escaping! Which is a stroke of gleaming awesomeness.


Umm, that’s not a question… How’s this: Would your artisan superhero name include the word ‘glitter’?

You’d be safe with a finished piece… no glitter escapes!  Glitter is always a good thing — I just got done glittering my craft table last week & love how it turned out & submitted it to ikeahacker’s blog.

Yeah, my superhero name would have to include glitter on some level!

Have you ever thought of yourself as a superhero? Of your jewelry as being talismans against doom and gloom? Because I find most of them so sweet and full of kitschy goodness that whoever wears them can’t be anything but happy!

I’ve never considered myself a superhero. Not since saving a couple of elderly folks from a burning building — at 4 months old.  The house caught fire & I cried because of the smoke & woke everyone up & we all got out alright. True story!

I’m hoping my jewelry brings happiness to all who wear it.  Especially the real four leaf clover jewelry I make.  More than anything, I hope my little creations are loved & cherished. They don’t want to be hidden away in a drawer or jewelry box; they want to make the scene!

What inspires your designs?

My refusal to grow up completely & stay in touch with my inner child, my own children through which I’m reliving my childhood… An insatiable love of sparkly things… Show me something shiny & I’ll lose my train of thought. Cartoons, pinups, music, pop culture all have a hand in inspiring me along the way.

What are your most popular designs or themes?

As we discussed with the embroidery it’s the custom order type of work that’s most popular now. The possibilities are endless!

I have been making personalizeable name necklaces…hearts, and rectangles full of sprinkles, glitter, and beads spelling out names of BFF’s & boyfriends.

Also, my four leaf clover jewelry has been selling real well because there is no shop on Etsy like asluckwouldhaveit.

I find the clovers myself, with the help of my children, dry the clovers for a couple weeks, & then they’re all ready to become treasures to cherish. Nature makes the clovers & I do the rest.

FYI, if anyone friends me on Facebook through the month of November, they’ll be entered to win a four leaf clover heart pendant!

Have you ever made something you were certain would “fly off the shelves” but wasn’t well received?

Oh sure! I made a soldered glass pendant with a funny quote (or so I thought), but apparently nobody got my humor.

(I’m dying to see that!)

How would you describe your customer?

Playful & someone who likes to stand out & express themselves… Marching to their own music.

I’m pretty sure they’re skipping, not marching. And I like it more that way. But then I’m pretty biased; I’m an isewcute customer.

For more on isewcute, see my other interview — and check out the artist at her own blogs: I Sew Cute and As Luck Would Have It.

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