Tag Archives: bookmarks

Literary Art, Puns, And Bookmarks

Continuing my interview with Robin Blum, founder of In My Book® — the bookmark and greeting cards in one

Happy Ending In My Book Bookmark & Greeting Card

How do you go about getting the art for the bookmarks and cards?

I am fortunate to work with illustrator (and Brooklyn neighbor) Meredith Hamilton. I found her on a wonderful listing of artists for hire called The I Spot. I love the New Yorker-y style of her pen and ink illustrations and feel that they are perfectly suited to the slightly irreverant nature of the cards.

How do you select the images? How tied to literary themes — and puns — are they?

There are presently fifteen styles of In My Book. When we first worked together in 1999, I gave the text of the greetings to Meredith and we brainstormed what type of images would work. In My Book, you’re a classic ended up with marble busts of distinguished and scholarly types, reading books of course; you’re a mystery clearly called for one of the great wonders of world (Stonehenge) and you’re some dish was teamed up with a red-hot mamma having fun cooking up a storm. More styles are presently in the works and will be available in Spring of 2012.

Are there any designs that seem most popular? Any trends in terms of the art, or it is mainly a matter of book genres?

The most popular styles are the ones that seem to suit the greatest number of people. Who wouldn’t be flattered by the notion of being ‘rare’ or ‘a classic’?? Publishers Weekly says: “Multi-tasking as both bookmark and greeting card…illustrated with charming pen-and-ink drawings by artist Meredith Hamilton, these sentimental greetings make endearing enclosures especially when the present is a book.”

How often do you add new designs? And when you add new ones, do you discontinue any older ones?

The line began with twelve styles in 2000 and added three more styles in 2003. Next year three additional styles will be added, so there will be a total of eighteen styles. Although obviously some sell better than others, I have chosen not to discontinue the older ones. This is different than most greeting card companies who base their inventory on sales; I tend to think that book readers are more or less traditional and that “you’re a character”, “you’re a hero”, “you’re the last word” will never go out of style.

I think so too, Robin.

The cards have sold for $3.95 (including envelope) since the company started in 2000; buy them now and get a jump on holiday gift giving –and the upcoming price increase in 2012!

Celebrating & Collecting The Art Of Bookmarks

Bookmarks are a great way to try on art. And I’m not just saying that because I’m one of the presenters at the first Bookmark Collectors Virtual Convention, either.

Bookmarks come in so many styles and are made of so many materials, you can enjoy and experiment with form & function ideas and concepts in your own mind without feeling the pain you would at some gallery reception. But even if such interior dialogs aren’t of any interest to you, bookmarks are a great way to inexpensively try types of art.

Simple bookmarks with reproductions of the masters and/or famous artists are cheaper (and take up less space) than posters — so it’s a grand way to make inexpensive mistakes. Maybe you find yourself drawn to the vivid oranges in a mod artwork, but after a week of seeing it, you find yourself feeling it reminds you more of a fast food restaurant. If so, you can just stick it in a drawer, doodle on it, or give the darn thing away. Or, you could start collecting them. *wink*

For those with modest or even tiny art budgets, collecting bookmarks may not only be the way to get your hands on copies of works by famous artists, but original artwork as well. And they aren’t only the little paper-slip or folded varieties either.

Made of metal, fabric, plastic, cord, wood, scrimshaw, and more, there are many craftsmen, indie and unknown artists making bookmarks.

Maybe you’ll even be inspired to make some.

If so, Jen Funk Weber, owner of needlework design company Funk & Weber Designs and founder of Needle and ThREAD: Stitching for Literacy program, is hosting the The Making of an Embroidered Bookmark and the Stitching for Literacy Program session at the conference.

The first annual Bookmark Collectors Virtual Convention, an online event celebrating all things “bookmark,” will be held on February 20th and 21st, 2010. Registration is just$10 for all the sessions, forums, and trade show & gallery goodies.

To entice you to consider attending the event, and collecting bookmarks, I’ve enlisted the help of our very own Laura Brown, founder of Doodle Week. We’re offering five Bookmark Collectors Virtual Conference Commemorative Collector Bookmarks for the first five folks (from the US or Canada) who mention “The Ungulate” in their registration for the event.

Only 12 of these commemorative bookmarks will be made (five to be given away here, five my antiques and vintage collectibles site, one for the artist, and, ever the collector, one for myself), so it’s truly a limited edition. A great addition to — or way to start — your bookmark collection.

I hope you’ll consider participating in the conference; if so, I’ll “see” you there! If not, at least consider the possibilities of art bookmarks.

Image Credits:

One of six The Wedding Of The Mouse bookmarks by Japanese illustrator Gustav Klim, via Mirage’s Bookmark Exhibition.

Metal bookmark by CL Designs.

Wooden bookmarks by TRwoodworks.

I’m Going To Need More Books doodle commemorating the bookmark convention by Laura Brown.